So, what's being going on this week? Oh yes, I was challenged to wear one of my own aprons to the Sunday lunch I hostessed last weekend. I thought it was quite a valid point so I did. I ended up wearing Hedy and loving it. I took the photo somewhat drunkenly after the event but it did look lovely. However my short crocheted dress did make me realise that I need to make a few aprons that will work with short dresses…Its also got me mentally going through my wardrobe wondering which apron for which outfit…are those glamourous photos going to turn up on the horizon soon? In any case this ain't one of them...
Now, where were we? Oh yes, last week I managed to get the right photos in the right places and posted the most dreadful french version of my Etsy pitch on my shop in the spirit of "get something up there". The plan for that one is to become part of the French Etsy community and then do an exchange deal where I check a French shopkeeper's English and they check my French - of course that sort of relies on equal abilities in the 2 languages and equal work load… maybe not such a good idea. I'm in France for goodness sake! this really shouldn't be that hard to deal with so I'll move on with a mental "note to self" to get that sorted soooon.
So the new aprons "Belinda", "Gwendoline" and "Evie" finally made it into the shop and so to the world! "Racquel" didn't make the grade in the end and will remain a curiosity made from a recycled fur coat. I didn't want to stir up an ethical storm and anyway the fur was so old it really was falling apart.
So, my little social empire has a few foundation stones and a lot of ambition. I'd like to find some sort of "news" story about aprons for the FaceBook page and I suppose the Google+ page although that's still the mystery it was last week, maybe I can get to the bottom of that this week?
That's Feedly, FB, Google+, maybe Twitter, no, definitely Twitter (I'll do that this morning too!) Pinterest, FlickR and of course Etsy. I'm thinking a little Tumblr activity wouldn't go amiss either.
I need to be looking after the shop a bit and sorting out this Treasury lark which looks like a lot of fun and basically getting to grips with marketing on both Etsy and Pinterest - I've been getting emails about this stuff so maybe now I need to pay a bit more attention.
And then, of course there's the merchandise! Mustn't forget that. I've been worrying about sourcing my fabrics for a while now and have done a tentative search for vintage fabrics on line but, the bottom line is that I don't think that's going to work for me. I need to feel the fabric and see it move really, and a lot of the time its the fabric that inspires the garment so…. I've decided that I need to get serious about "brocante" and start systematically going to any that are announced locally. I've already scoped out fabric shops in my nearest big city I'm now going to be searching farther a field and, of course, there'll always be Paris. So I won't worry about that too much.
I'd like to get the packaging looking really lovely and find some nice boxes for the ultimate gift experience.
Oh yes and the new product line! I've decided that I want to make ties too! This makes the fabric sourcing even more difficult but I think that's the whole point. I've been sewing for years - practically all my life and the reason why I stopped a few years ago was that I got fed up of not being able to find the right fabrics… I'm thinking now that I just didn't try hard enough. And of course I've always got the option of making my own fabrics - for the ties at least. Its strange how the ties and the aprons seems to belong together, both part of the cocktail era somehow.
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