Thursday 10 April 2014

Mrs Apron on Pinterest

Haha! That's me! Me and hundreds of others of course, but I like to think I'm doing something different but given the scope of the Web there's bound to be someone out there diddling around with all this social media stuff and possibly even making a bid to be Mrs Apron, at least on Pinterest.

I'm getting the feeling that it really doesn't pay to think things through too much as far as social media is concerned and that the way to go is "with the flow".  I rambled on about gift suggestions and clever marketing, I've even signed up to some sort of Pinterest marketing blog.  I well and truly got my knickers in a twist about what I should be doing and when and for how long and then, thankfully, I read a blog that just said "Chill, just be yourself".  Sound advice in all matters as it happens but in this particular instance it allowed me to put my knickers back on.

Black peplum cocktail apron with a bouquet of cream silk flowers
1943 Cocktail apron by Mainbocher. The peplum would have been the ultimate decorative apron worn purely for effect rather than function. The construction is such that it is form fitting and has an interesting shape around the hips. The bouquet of flowers used to accent this piece is a testament to the fact that all Mainbocher's artificial flowers were beautifully crafted and voluptuous. Via MMA metmuseum.org.
Creatively I find Pinterest to be an amazing tool, I, like millions of others, mostly women I think, also really, really enjoy the pursuit of images.  For anyone who doesn't know Pinterest yet; its sort of the 21st century's digital answer to scrapbooking - not something I ever learnt to do but this modern version is a lot of fun.

So, rather than using my Pinterest account to push people to my Etsy shop I've decided to use my account as an inspiration tool for ideas for my apron making industry.  What has happened is that, where most people on Pinterest have a few hundred boards and one of them is about aprons or vintage aprons, all of my boards, well, nearly all, I couldn't resist a quick vintage dresses board, are about aprons.  I've ended up categorising the world of aprons.

The mind boggles at all the different sorts of aprons there are out there, and there's a few that I haven't added because I think they are off subject... for the moment things like butchers' and bakers' aprons, nurses aprons.  Ha! even as I write that down I'm thinking "but nurses aprons are sexy" anyway, "not now" is my attitude.

Here's the list as it stands today: hostess aprons, cocktail aprons, half aprons, full body aprons, smock/cobbler aprons, drop waist aprons, bib aprons, transformation aprons, festive aprons, wedding aprons, craft aprons, working aprons,  barbecue aprons, funny or theme aprons, children's aprons, antique aprons, national costume aprons, crochet aprons, contemporary aprons, apron patterns, photos of aprons, dirty kirtle... phew! impressive heh? I had a bit of a marathon session last night on crochet aprons and was truly amazed at how many lovely things there are out there, and, of course those are just the photos I found on Pinterest, I haven't even started looking elsewhere.  I reckon to be valid all of my boards need to have at least 100 aprons on them - well, I've got to aim for something haven't I?

The whole process ends up being quite instructive, I mean, I had no idea what a wedding apron could be, a quick look last night came up with 4 possible uses: a) as a hen party gift that the guests at the party could write messages on b) as a his and hers gift c) as a protection for the "somewhat pricey" wedding dress from food and drink and d)something to wear as part of the wedding outfit.

What is becoming clear to me is that the world of aprons is remarkably complex and, what initially attracted me to aprons, the glamorous 1950's hostess apron is just the tip of the iceberg.  Women have been wearing beautiful aprons for centuries and the idea wasn't to protect their frock, possibly to display their handiwork but mostly to wear some finery.

At some point during my pinning someone mentioned that black aprons were for mourning - now there's a thought, that I should maybe research before creating the corresponding board.

Whenever I come across someone else's board that is dedicated to aprons I follow it and this morning I am following 347 people!  Its true that not all of those people are going to be passionate about aprons that that's just my off the cuff following, I still need to look for the apron fetishist pinners.  The world may have shrunk with the internet but social media seems to have made it infinite.

I now know that the spanish for aprons is delantales I'm sort of wondering what the singular must be, but its cool that I learnt that while I was having so much fun.

I'm going to have to bite the bullet and put a blurry photo on the last post and I think I'll try to post my favourite find from yesterday's trawling.

Aha, yes, for info there are 4 more aprons finished and photographed just got to get their descriptions done then I can launch them on my unsuspecting, if somewhat scattered and minuscule public!